Machine learning is an application of artificial intelligence (AI) that provides systems the ability to automatically learn and improve from experience without being explicitly programmed. Machine learning focuses on the development of computer programs that can access data and use it learn for themselves.
Customer engagement today is very different than that of the past. Today, people have a lot of choices when it comes to the number of interaction mediums due to the large number of technological advancements,
Across radio, print, web TV, and mobile, marketers invest advertising dollars, creative energy and time into targeted messages meant to trigger an emotional response among consumers.
Is Omni-Channel another buzz word? No, it’s actually been around for ever, just applied fractionally and therefore not very well. People have busy lives and are subjected to many messages of influence, both subtle and overt, through-out the day. There are also...